Donors often prefer making gifts in trust for the benefit of family members, rather than gifting
them outright, especially when the potential donees are minors or individuals who cannot presently be trusted to effectively manage a gift.
NEW YORK -- American Express today announced enhancements to its corporate gift card services to help corporations and small businesses increase the effectiveness of their gifting
generally removes the asset from a donor's estate and, accordingly, prevents the inclusion of future appreciation in the estate.
By delighting gifters with wonderful gift ideas and extras that make gifting
easier, like gift wrap services and a selection of cards, wrap and gift bags, retailers tap the exponential marketing potential of gifting
For these companies and retailers, having the latest information about consumers' gift giving and shopping preferences is vital to assure that they are getting their fair share of the consumers' gifting
budgets and to plan new marketing programs to stimulate more gifting
Mother's Day gifting
is expected to rise this year with 75 percent of shoppers planning to buy gifts for Mom as compared to 67 percent last year.
Retailers tend to overlook the potential of the gifting
market except for the final months of the year, while consumers are active shopping for gifts all year long.
com), consumers will again be engaging in cheapskate gifting
strategies this holiday season as a way to give low-cost or recycled gifts to bosses, co-workers, friends, relatives and neighbors without busting the budget.
GiftTree has been serving the gifting
needs of consumers and business clients since 1997.
we have been at the forefront of market research on the gifting
market and now we offer an even better way for retailers and marketers to get up close and personal with the gift shoppers - a tracking study of the gifting
market, Gift Tracker.