information theory

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(computer science) a statistical theory dealing with the limits and efficiency of information processing

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Management information theorists often talk about the value of integrated information systems in business in terms of"decision support.
Scholars in technical communication with a special interest in scientific rhetoric (rhetoric deeply concerned with the representation of the physical world) and information theorists and designers (with their abiding interest in the material media by which communication is enacted and embodied) may well sit up and take notice when they read in the introduction that the book represents an effort "to bring rhetorical studies to bear on issues of materiality and, in turn, to contribute a rhetorical perspective to work in other fields that itself has a material perspective or aim" (p.
Information theorists measure the "information content" of a message in a different way, which, to simplify, tells how far the message is from random noise.
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