To combat these tough conditions, All-Clad, one of the most successful upper-tier names in cookware and bakeware
, is turning -- as many vendors are -- to stepped-up marketing in the fourth quarter, said Cathy Fischer, vice president of marketing.
The WearEver lineup includes affordable and cutting-edge cookware and bakeware
that is well within consumers' reach, such as AirBake(R), Mirro(R), Regal(R), Smart Bake(R), and WearEver(R).
IMPORTS OF METAL COOKWARE AND BAKEWARE
($ in millions) AMOUNT % CHANGE 2007 $2,450.
In addition to new cookware and bakeware
, there will be specialized cutlery, new gadgets and decorative accessories for the kitchen.
PROVING TO BE TWO OF THE STRONGER PERFORMING CATEGORIES DURING THE RECESSION, both cookware and bakeware
saw plenty of newness at the recent international Home + Housewares Show.
The Pujols Kitchen regularly uses Facebook promotions to promote its mission to help families in need globally through the sale of cookware and bakeware
inspired by Dominican culture.
Barbara Alonge has been named senior vice president and chief marketing officer of cookware and bakeware
, reporting to Bob Reichenbach, president, cookware/bakeware division.
Specialty pieces of cookware and bakeware
also provide opportunity as "more consumers want to prepare the different types of cuisines they've enjoyed in the finer restaurants," Battling said.
Innovations in cookware and bakeware
seen at the recent International Home & Housewares Show in Chicago aim to make preparing food and drink less of a chore.
CHICAGO -- This year's cookware and bakeware
introductions reflect consumers' continuing desire to do more cooking at home with the right equipment.
Lifetime Brands said it has successfully bid to acquire the WearEver cookware and bakeware
business assets from Global Home Products.
Along with the new cookware and bakeware
products, Vollrath will introduce a line of serving tools, including insulated serving bowls, which will retail for $20 to $110.