yardstick

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Synonyms for yardstick

Synonyms for yardstick

a means by which individuals are compared and judged

Synonyms for yardstick

a measure or standard used for comparison

a ruler or tape that is three feet long

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References in periodicals archive ?
Hatchett said the black yardstick gives black people "no obligation other than to demand justice and equity from white people" while the white yardstick "requires white people only to urge black people to be more self-reliant and take more responsibility for their own problems.
The ministry is also hoping the new yardstick, which takes into account age and radiation exposure among other factors, will help reduce the time required for diagnosis, currently averaging two months, according to the officials.
But this yardstick is not just the profit shown by the accounts.
A few companies ask employees to rate their supervisors on skills, such as communicating effectively, establishing clear direction, dealing with people skillfully and other qualitative yardsticks.
Using the fundamental concepts of present value and discount factors, it is possible to evaluate most kinds of investments on one kind of common yardstick.
Companies in Forbes' survey were ranked on the basis of five-year average total return, long- and short-term sales and earnings growth, and other yardsticks such as long-term earnings forecasts.
Some of the more popular items include florals, scrapbook-making supplies and garden yardsticks.
The report provides examples of excellence in CRM implementations without regard to conventional vendor-oriented yardsticks such as size, market share, or the SIC code of the end-user customer.
The survey also shows that in a tough economy the basic elements of reach, efficient CPMs and editorial content are still the yardsticks planners use to measure media.
The magazine considered wage and salary increases, the pace of job growth and an area's ability to attract and nurture technology companies as yardsticks for its survey.
The yardsticks used to evaluate the applications were: career development, including training; equal compensation for equal work; pension and employee health benefits; retiree health benefits; retiree relations, including job opportunities for the retirees; age neutral practices and policies, and flexible work options, including part-time work.
Moreover, "What Works: Ten Significant CRM Implementations of 2001" provides examples of excellence in CRM implementations without regard to conventional vendor-oriented yardsticks such as size, market share, or the SIC code of the end-user customer.
It contains a mosaic of industries, companies, vendors, business problems, and solution approaches and disregards conventional vendor-oriented yardsticks such as size, market share, and vertical industry.
While `loyalty' and `commitment' are measurements used to analyze channel partners and their value, it is clearly time that vendors begin to measure themselves with the same yardsticks.
And we applaud CAS for undertaking on a large scale the tracking of citations -- an endeavor sure to provide better yardsticks for both the scientific and publishing communities in their quest for continually improving quality in science publishing.