The move may seem surprising at first - particularly given that both share the unraced Troy mare Gay Fantasy in their pedigrees - but owner Cristina Patino, in whose colours Elusive Pimpernel
also ran, is well known for supporting her own runners at stud.
Wharf is a specialist category management company that works with cheese producers from across Europe to develop innovative products and help them find a route to market to compete against mainstream brands.
This new license has been carried over into the Pimpernel
brand as well, which will showcase new mats, coasters and melamine trays.
is no stranger to racing fans in the UAE, having made two appearances during the Dubai World Cup Carnival.
Favourites largely have a poor record in the Group Three heat, too, all of which points to Elusive Pimpernel
as a much better value bet.
Connections of Elusive Pimpernel
reckon their colt will get closer to St Nicholas Abbey on Guineas day, when the ground will be quicker than at Doncaster last autumn.
Marcus Hosgood, racing secretary to trainer John Dunlop, said: "Elusive Pimpernel
has come out of his Newmarket run in good order and we have been pleased by his progress since.
was a colt of the highest order as a juvenile and can make a winning return to action in the Racing Post breezeupbonus.
He proved that day this one-mile trip holds no fears for him and while it is always dangerous to get too heavily involved in trial races such as this, Elusive Pimpernel
does have the look of a good thing in what is not a vintage renewal.
, Al Zir and Coordinated Cat all lined up against him with huge potential, but they were left running on empty in the final furlong.
Eddie Ahern rides Elusive Pimpernel
and he said: "The vibes are good and I hear he is in good form.
Alex Turo (Chauvelin) - The Scarlet Pimpernel
(Chelmsford High School)
Here at the Atlanta International Gift & Home Furnishings Market, it is rolling out a sizeable collection of licensed artwork on placemats and coasters by Pimpernel
, the company it acquired in 2006.
The Scarlet Pimpernel
(actually a small red English flower) is the nickname of an aristocrat who heads up a group who risk their lives to rescue French aristocrats from certain death and bring them to safe haven in England.
Oh-so-British actor Leslie Howard both directs and stars in this updated version of Baroness Orczy's The Scarlet Pimpernel