Notably, Gen X is not blind to the realities of its financial condition.
Gen X is also less likely than any other generation even Millennials to have sought guidance from an advisor.
Gen Y 17% Gen X
10% Baby Boomers 10% Seniors 11% Have you used a call center five or more times in the past month?
saw their parents get laid off or face job insecurity.
Computers in schools may have been a rarity for early Gen X
, but by the time the last Xers were high school juniors and seniors in 1997, 70.
The firm hopes to open in August, said Meehee Park, a Gen X
Hanson identifies the onset of Gen X
films as the 1989 release of Steven Soderbergh's sex, lies, and videotape.
According to Forbes magazine, members of Gen X
are starting new businesses faster than any other age group.
Boomers get all the attention, but these surprising results show that Gen X
has more financial heartburn right now than any other generation," said Chris X.
Unfortunately, Gen X
presents unprecedented challenges to marketers.
The survey also suggests that Gen X
has other serious economic concerns related to their retirement.
In charge of their own careers, company promises of promotions and titles down the road won't engage Gen X
19 /PRNewswire-FirstCall/ -- Whether its braving the crowds on Black Friday, surfing the Internet for great deals on Cyber Monday or choosing a store, a recent Maritz(R) Poll reveals the holiday shopping differences of Gen Y, Gen X
, Boomers and the Silent Generation and the implications for retailers as they battle for holiday spend.
& Y - Gen X
's* perfect park companion is Brad Pitt, while Gen Y** would rather stroll with Oprah.
Based on Fishman's research into the habits and values of American consumers, Generation X -- the more than 93 million Americans born between 1961 and 1981 -- 2005 will be the year in which Gen X
fully asserts itself as the leading force for change in American life.