The premiere of For Ella (to music sung by Ella Fitzgerald) featured Kozlova and Victoria Rinaldi, with swiveling-hips and neon-dipped pony-tails, as the high-kicking, honky-tonk enticers
of four swains.
No wonder the enticers
of West German right-extremist groups met with such a fertile ground for their propaganda when the Wall fell in November 1989.
The W790 increases the impact of direct mail and boosts mail "openability" by printing professional logos and enticers in color, directly on envelopes, postcards and self-mailers.
It can print eye-catching, color graphics on a wide range of materials; and as a recent NFO Research, Inc study revealed, printing the return address and enticer in color greatly increases the chance of a mail piece being opened - a critical first step for improving direct mail response rates.
The features measured included: recipient title or name, type of postage payment, addressing techniques, return address, enticers
or special messages and envelope size.