LESS DISCOUNTS Consumer spending on groceries on offer has dropped to its lowest level in seven years as UK supermarkets take on the discounters
with permanent price cuts, figures show.
CHRISTMAS dinner is set to cost less than last year, thanks to the rise of the discounters
Joanne Denney-Finch, IGD chief executive, said: "Half of shoppers told us they used food discounters
in the last month to buy some of their food and groceries, up from 37% in 2011.
IGD chief executive Joanne Denney-Finch said: "Half of shoppers told us they used food discounters
in the last month to buy some of their food and groceries, up from 37 per cent in 2011.
Edeka successfully integrated Tengelmann's discounter
chains, while Germany's fourth largest discounter
Rewe has major expansion plans for its Penny Markt chain, especially in East German states.
You need to be very knowledgeable to work with a discounter
who is probably just a voice on the other end of the telephone taking your order.
Guidelines of Discounters
Type of UK discounter
Characterized by example Limited line Under 1,000 lines, Aldi, Netto grocery discounter
tightly controlled, emphasis on grocery, 10-15 per cent cheaper Discount Slightly less emphasis Kwik Save, supermarkets on grocery than above, Lo Cost more fresh, chilled and frozen products, 5-10 per cent cheaper Extended range Over 3,000 lines, Food Giant discounter
extended format, but Pioneer perceived as trading at discount prices Source: .
Always big in snacks, candy, nuts, softdrinks, paper goods, diapers, cleaners and detergents, and health and beauty aids, the discounters
have been slowly but surely moving into other grocery products.
The latest data from Kantar Worldpanel shows Aldi, Lidl and Iceland all racked up double-digit sales growth in tin past three months, and fellow discounter
Farmfoods wasn't far behind with growth of 7.
In 2008, discounter
sales rocketed as the credit crunch forced shoppers to penny-pinch at every turn.
We are now seeing the emergence of second-generation discounter
stores," says Steve Gotham, the report's author.
It's a discounter
, but it's a chic discounter
,'' said Jack Kyser, chief economist for the Los Angeles County Economic Development Corp.
Of those polled in the Discounter
Tracking Programme, 66% said they were primarily interested in cheap prices compared with 69% last year.
The no-frills, warehouse-style discounter
- with 24 locations in Southern California - has 46 million members nationwide.
While a specialty store can afford to carry more expensive, exotic fare, a discounter
will stick to more traditional toys.