It seems like a no-brainer that if it were enacted, different people would be sitting in the best seats at Springsteen's concerts this year--more die-hard fans like Schuster and fewer foot-tappers like us.
By the time we got to Ticketmaster, the race between the bots and die-hard fans was over, having been run months earlier.
It is like building slums on Park Avenue, but as we will see below, it serves a purpose: only some people--the die-hard fans--like to slum it.
Many bands, including Springsteen and his buddies in the E Street Band, want to give their die-hard fans a break on ticket prices, especially on seats near the stage.
From an efficiency perspective, die-hard fans ought to be paid for their head-banging efforts.
Bands are struggling to price-discriminate in favor of their die-hard fans, not the bloodless bots, leading them to experiment with alternative strategies and enlist the government to help.
The die-hard nature of NFL fans has made NFL SUNDAY TICKET the most popular sports subscription available," said Susan Collins, senior vice president of marketing and advertising for DIRECTV.
To those points, we felt it appropriate for this year's advertising campaign to focus on the die-hard NFL fans that have made NFL SUNDAY TICKET such a successful product.