As noted by literary historians, their work fits into a larger pattern of moving away from rhetoric towards poetics, even in their very attempt to "justify" rhetorical figures
on a psychological basis.
Identifying a central and definitive rhetorical figure
to explain the structure of a work of art aligns my investigation with tropology.
More recently, in the conceptualization that characterizes complex ad images as figures of rhetoric from which consumers infer ad messages, McQuarrie and Mick (1999) argue that rhetorical figures
of visual images can be expected to have two primary effects on a receiver's response.
What did the effortless and automatic interpretation of rhetorical figures
say about the architecture of human cognition and the widespread, perhaps universal properties of natural Languages?
Here the turning pose combined with the declarative gesture of the two pointing fingers has an affective function and structure similar to that of the rhetorical figure
of apostrophe, or a form of direct address.
Through the rhetorical figure
of personification (conformatio) his appetite and eyes extol her hair, face, eyes, and breasts, saying of the last, "If only we could uncover them fully.
But paradox could be more than a rhetorical figure
, and this essay will explore how a geographical site -- Venice -- could do the work of the verbal paradox.
The sorites, perhaps more familiarly known as the chain-syllogism, is close to the rhetorical figure
of climax or gradatio.
The work of this project involves presenting the basic structures of advertising language, using its specific terminology and special linguistic features as examples for formulating headlines, slogans and rhetorical figures
That sentence, incidentally, is a tricolon, one of the author's favorite rhetorical figures
Figuring Jesus; the power of rhetorical figures
of speech in the Gospel of Luke.
At the same time, the allusions comment on theological and philosophical elements, while also hinting at historical events, biblical and classical references and rhetorical figures
The entire speech text for each speech is included in the chapter followed by a description of each situation, and an application of relevant rhetorical figures
and fallacies identified in the previous two chapters.
A "figure" refers not only to an ornament of language but also to the appearance of a person, and in Puttenham's account rhetorical figures
become flesh-and-blood characters who stand for particular social types: Prozeugma the Ringleader, Meiosis the Disabler, Insultatio the Disdainful.
Wiener, however, rejects metaphor or other such rhetorical figures
as the basis for truth because the social implications of this exceed the truth conditions required by the constitutional and representational State as Wiener conceives of it.