brand

(redirected from Product brand)
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Related to Product brand: Brand marketing
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Synonyms for brand

Synonyms for brand

a name or other device placed on merchandise to signify its ownership or manufacture

to set off by or as if by a mark indicating ownership or manufacture

to mark with disgrace or infamy

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Synonyms for brand

a recognizable kind

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identification mark on skin, made by burning

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a piece of wood that has been burned or is burning

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a symbol of disgrace or infamy

burn with a branding iron to indicate ownership

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to accuse or condemn or openly or formally or brand as disgraceful

mark with a brand or trademark

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mark or expose as infamous

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References in periodicals archive ?
While the promoted product brand takes center stage, the corporate brand in the background contributes to the product's credibility and trustworthiness.
And while product brands are typically supported by brand managers and marketing teams, corporate brands rarely receive dedicated, full-time attention.
This research considers the complexity of brand associations in the forest products industry, focusing on both corporate and product brand marks.
Specifically, the research examines the transfer of positive brand associations from the corporate brand to the product brand, as well as the transfer of these positive brand associations from the product brand to the corporate brand.
Our original product brand logos have been highly effective in terms of establishing and communicating our core values.
It addresses why it may be critical for product brands to be transparent about their ownership, even in cases where a company has made thoughtful and strategic decisions to lessen the exposure of the corporate brand.
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