The first chapter begins to trace the term, "mass communication," from the use by David Sarnoff
to promote the new NBC radio network in the 1920s more as a rhetorical or PR term.
The network-affiliate relationship was created by David Sarnoff
,'' he said.
It is part of a consortium with NBC, Philips and the David Sarnoff
Research Center; the group is trying to sell the Federal Communications Commission on its proposed digital HDTV technology.
presidents Wilson, Coolidge, Hoover, and Eisenhower) and industrialists (Thomas Edison, David Sarnoff
and publisher Henry Luce) to international figures (Caruso, Eleanor Roosevelt, Nijinski and the Diaghilev Ballet Russe).
Paley of CBS and David Sarnoff
of NBC have passed on, but Leonard Goldenson is very much alive.
Previous honorees include industry founders Guglielmo Marconi, David Sarnoff
of RCA and NBC, William S.
Rogers (R-MI) received AFCEA International's highest honor, the David Sarnoff
Award, at the association's Honors night held at the Andrew W.
Thus he identifies Paul of Tarsus, Walt Whitman, Charles Cooley (a sociologist that first helped define communication theory early in the 20th century), David Sarnoff
(who spearheaded the radio broadcast model of mass communication in the 1920s and 1930s), and Robert Merton (another sociologist who collaborated for a decade in the 1940s at Colombia university with Paul Lazarsfeld to help refine the term as it was introduced as an academic field at mid-century).
He describes the first inventors, and key figures such as Vladimir Kosmo Zworykin, Philo Farnsworth, and David Sarnoff
, difficulties faced by engineers, innovations at Purdue University and RCA, and the color television hearings of 1949 and 1950.
Rockefeller, Andrew Carnegie, John Jacob Astor or David Sarnoff
More people have probably heard of David Sarnoff
and William S.
In early 1975, during my research for a booklet I wrote on the history of television entitled 100 Years of Research, 50 Years of Development, 25 Years of Mass Media, the Future of Television; I looked at reports that pitted a |sympathetic' David Sarnoff
against a |wheeler-dealer' William Paley.
It was also the occasion of one of chairman General David Sarnoff
s last speeches before retirement.
According to a study conducted by Edward Roberts, David Sarnoff
Professor of Management of Technology and Founder and Chair of the Trust Center for MIT Entrepreneurship, there are currently 25,600 companies in existence founded by living MIT alumni that employ about 3.
Rant also provided services for Liberate Technology's web TV middleware and helped develop the 31 David Sarnoff
patents for MPEG 4 and H.